Classification models help organisations predict a known result, such as whether a customer will buy or churn, or whether a transaction fits a known pattern of fraud.
Classification analysis is a method of examining the interrelationship among several predictor variables and one dependent variable in the context of an additive model. Unlike simpler multivariate methods, classification analysis handles predictors with no better than nominal measurements and interrelationships of any form.
How Epinion’s classification analysis helps you thrive
Classification models help organizations predict a known result, such as whether a customer will buy or churn, or whether a transaction fits a known pattern of fraud.
Modelling techniques include machine learning, rule induction, subgroup identification, statistical methods and multiple model generation.
Use Epinion’s Classification Analysis to answer questions like:
what predicts whether a customer will churn?
what predicts whether this employee will be a superstar?
how many umbrellas will I sell in the next three months in Chicago?
At Epinion market research is about matching the right solutions to our client's particular situation, expectations and desired outcomes.
Call us today and learn how Epinion’s classification analysis can benefit your business.
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